Taylor Swift Reveals New Clues about 7th Album and the Inspiration Behind “Reputation”

Taylor Swift is on the cover of Entertainment Weekly where she revealed more hints about her upcoming 7th studio album.


EW reveals that fans should pay attention to the denim jacket for few hidden clues. The patches and buttons include everything from cats to a gravestone that says “I Tried” to references to some of the singer’s favorite TV shows, like Game of Thrones, Grey’s Anatomy and Friends. There are also buttons for Selena Gomez, Dixie Chicks and more, perhaps teasing that multiple collaborations are coming?

“I love to communicate through Easter eggs,” Swift explains. “I think the best messages are the cryptic ones.”

“I’ve trained [my fans] to be that way,” Swift tells Entertainment Weekly, “I love that they like the cryptic hint-dropping. Because as long as they like it, I’ll keep doing it. It’s fun. It feels mischievous and playful.”




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I know I never think before I jump…

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Surprise! EW also revealed that Reputation was inspired by Game of Thrones

“These songs were half based on what I was going through, but seeing them through a Game of Thrones filter,” Taylor tells EW. “‘Look What You Made Me Do’ is literally Arya Stark’s kill list. ‘King of My Heart’ was influenced by Khal Drogo and Daenerys. It’s even got this post-hook of drums — I wanted them to sound like Dothraki drums.” She also wrote lines based on plots from season 7 right before the record dropped. “‘I Did Something Bad’ I wrote after Arya and Sansa conspire to kill Littlefinger,” she says. That and “Look What You Made Me Do,” she adds, “are very Cersei vibes, too. Daenerys as well.”